Great Exposure for driving traffic, stimulating sales, educating consumers about product attributes, and reinforcing your image.
With pre-during-after-the-race publicity, a vast audience ranging from 20 to 60+ will follow two inspiring women challenge the roughest toughest Ocean in their athletic quest for 40+ days.
Mentioned in news releases and feature stories to millions of people, via countless women/sport enthusiast/
exercise/dieting/health/millennium blogs/social media/ and morning shows, baby boomer e-zines, magazines, with combined print and online exposures well into the billions
- Live streaming of actual race featuring daily coverage of the athletes, the boat and elements
- Event pictures, distributed to thousands of worldwide media outlets
- Crossover appeal to a diverse demographic comprised of athletes, sports/outdoors enthusiasts, health/fitness/nutrition fans, college students women’s studies/athletic departments, baby boomers, millennia.
- Overlapping Social Media promotions on multiple Race Websites, Facebook, Twitter, Pinterest, Instagram
- Reveal your brand to new audiences while partnering with a two-woman team determined to set a world record.
Additional Benefits for Major Sponsors
- Company introduction at press conferences (pre and post events)
- Sponsoring company identification in all media events and media advisories, including national print, radio, and online media
- Sponsoring product giveaways at a variety of events
- Personal appearances of the crew before and after the race at sponsor events and use of photos and/or video in advertising campaigns
- Daily postings on our event website, social media
- Featured in daily blog with photos of boat/crew
- Featured in on-board interviews via satellite phones
- Overt use/visibility of sponsor’s product onboard during race (if product type permits)
FIND OUT HOW YOU CAN HELP US GET TO THE RACE
AND HELP US FINISH FIRST!